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Super Bowl

  1. Apple Music

    Apple Music’s Spatial Audio Replay of Kendrick Lamar’s Super Bowl Halftime Show: How to Watch It

    Apple Music’s 13-minute concert-film replay of Kendrick Lamar’s Super Bowl LIX halftime show uses Spatial Audio, but it is not proven to be a technically superior master. Here’s how to watch it and what equipment you need.

    Apple Music’s Spatial Audio Replay of Kendrick Lamar’s Super Bowl Halftime Show: How to Watch It
  2. 1984 commercial

    From “1984” to 2026: Apple’s Complete, Complicated History at the Super Bowl

    Apple’s Super Bowl legacy is built on three direct Macintosh ads, one influential Pepsi-iTunes partnership, and Apple Music’s modern halftime-show sponsorship.

    From “1984” to 2026: Apple’s Complete, Complicated History at the Super Bowl
  3. Bad Bunny

    Most Memorable Super Bowl Halftime Shows, Ranked by Influence and Impact

    The most memorable Super Bowl halftime shows changed the meaning of the halftime slot. From Michael Jackson and Prince to Beyoncé, Rihanna, Kendrick Lamar, and Bad Bunny, these performances are ranked by influence, cultural impact, production, representation, and documented reach.

    Most Memorable Super Bowl Halftime Shows, Ranked by Influence and Impact