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Outbyte Driver Updater FREEScan for outdated or missing drivers - takes under a minuteDriver Scan →Outbyte PC Repair FREEClear out junk files and repair common Windows errorsFree Scan →Netflix’s official trailer for Bad Influence: The Dark Side of Kidfluencing previews a three-part documentary about allegations surrounding child influencer Piper Rockelle, her mother and manager Tiffany Smith, and former members of Rockelle’s “Squad.” The 2-minute-8-second trailer was published by Netflix’s verified YouTube channel on March 13, 2025.
Watch the official trailer
If the embedded player is unavailable, watch the official Netflix upload on YouTube or open the trailer through the Netflix title page.
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Bad Influence | $11.14 | Buy on Amazon |
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Bad Influence | $8.89 | Buy on Amazon |
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Bad Influence | Buy on Amazon | |
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Bad Influence / Masquerade (Rob Lowe) | $8.46 | Buy on Amazon |
What is the documentary about?
The trailer contrasts the glamour and commercial scale of child-influencer fame—viral videos, large audiences and brand-driven success—with former participants’ accounts of alleged exploitation and mistreatment. It points to a legal and investigative story involving former Squad members and a lawsuit.
According to Netflix’s official synopsis, the series examines allegations of manipulation, abuse and exploitation in the child-influencer world. These are allegations and documentary claims, not findings that should be presented as independently established facts. The trailer offers a spoiler-light introduction rather than a full account of the series’ conclusions.
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Who is featured?
- Piper Rockelle: the YouTube personality whose rise to internet fame provides the documentary’s central context.
- Tiffany Smith: Rockelle’s mother and manager, described by Netflix as her “momager.”
- Former Squad members and parents: participants who discuss their experiences in the documentary.
- The Squad: a group of young creators who appeared in Rockelle-related online content.
The documentary presents accounts and allegations involving real people. Descriptions of wrongdoing should therefore be understood as claims attributed to Netflix or to participants featured in the series, rather than as unqualified statements of fact.
How many episodes are there?
Bad Influence: The Dark Side of Kidfluencing is a documentary series, not a feature film. Netflix lists three episodes:
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- Original Theatrical Trailer
- English features Stereo Surround
- French in Mono
- English, French and Spanish Language Subtitles
- “#momager” — 45 minutes
- “#crush” — 52 minutes
- “#unfollow” — 52 minutes
The episodes move from the creation of the child-influencer group to concerns about inappropriate behavior and adult attention, followed by the lawsuit and an FBI investigation, according to Netflix’s episode descriptions.
When did it premiere?
Netflix released the official trailer on March 13, 2025. The three-episode series premiered on April 9, 2025, according to Time. It is therefore an already-released documentary rather than an upcoming Netflix preview.
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How to watch the full series
- Open the official Netflix title page.
- Sign in to a Netflix account.
- Select an episode from the three-part series.
- If the direct link does not open correctly, search Netflix for Bad Influence: The Dark Side of Kidfluencing.
Netflix catalog availability, maturity labels, subtitles and dubbed audio can vary by country. The U.S. listing identifies the title as a 2025, three-episode documentary rated TV-MA and indicates that downloads are available. Check the information shown in your local Netflix catalog.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Content warning
The U.S. Netflix listing rates the series TV-MA. The trailer and documentary concern allegations involving minors, abuse, exploitation and inappropriate conduct, as well as distressing accounts from former child creators. Parents and guardians should review Netflix’s rating and content information before allowing younger viewers to watch.
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- Factory sealed DVD
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
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