The 2025 Rolling Stone roundup names 13 men’s skincare brands for different needs, from beard care and shaving to personalized routines and moisturizers. It is a use-case guide, not a single universal ranking or a standardized comparison test. The article, syndicated by Yahoo Lifestyle on February 25, 2025, cites celebrity groomer Christine Nelli and esthetician and men’s groomer Lashelle Ullie; product descriptions and recommendations below are attributed to that roundup, not to independent testing. Read the roundup on Yahoo Lifestyle.
How to choose among the 13 brands
Start with the problem you want to address—such as dryness, visible aging, razor bumps, or beard upkeep—then consider whether you want individual products, a coordinated routine, or a personalized service. Skin sensitivity, skin tone, facial-hair needs, preferred ingredients, scent, budget, and buying channel can narrow the options. The roundup does not provide a common testing protocol across the brands, so its “best” labels are editorial categories rather than results from a head-to-head trial.
Nelli described the broader shift in men’s grooming this way: “The normalization of men’s grooming is a welcome change.” Ullie said interest now extends beyond a narrow stereotype: “It’s the everyday man — no longer the ‘metrosexual’ — who’s really wanting to know what is good for their skin.” These are the groomers’ professional perspectives, not clinical guidance.
The 13 picks, by use case
1. Hims — best overall
The roundup’s overall pick combines online skincare consultation with products such as moisturizer and anti-aging cream, and describes prescription-strength options. Its 2025 article said consultations were free; confirm current eligibility, service details, and any costs directly with Hims before signing up.
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- Read Before You Buy — No Video Output: These adapters support charging and USB 2.0 data transfer, but cannot transmit video signals. Except for standard USB webcams (which use USB data only), they are not compatible with HDMI/DisplayPort cables, video-capable USB-C hubs, or docking stations with video output.
- Convert USB-A Ports to USB-C: Designed to connect USB-C earphones, cables, flash drives, card readers, and other USB-C accessories to standard USB-A ports. Plug-and-play with no drivers or software required.
- Aluminum Alloy Housing: Built with a sturdy aluminum alloy shell that aids in heat dissipation and protects against daily wear and scratches. Designed to maintain a stable and secure connection.
- Compact & Travel-Friendly: The ultra-compact design allows the adapter to stay plugged into your device without blocking adjacent ports or adding bulk, reducing wear and tear on your original USB ports.
- 12-Month Warranty: Backed by a 12-month manufacturer warranty for peace of mind. Designed to meet strict quality control standards for reliable everyday performance.
2. Curology — best dermatologist-approved
The roundup describes a personalized routine informed by a survey and uploaded selfies, with access to dermatology providers and shipments every two months. Those details reflect the article’s 2025 description; verify current availability, eligibility, and subscription terms.
3. Primally Pure — best for wellness
Primally Pure is presented as a “farm-to-face” option. Examples in the roundup include Clarifying Cream cleanser, Clarifying Bar soap, Everything Balm, and a men’s grooming bundle with beard oil. The article notes animal-derived ingredients, including beef tallow and emu oil, which may matter if you avoid them.
4. The Beard Club — best for beards
The Beard Club’s range, as described in the roundup, includes beard oils and balms, face wash, moisturizers, brushes, and precision razors. The article also identifies NBA player James Harden as a brand champion. This is the most directly beard-centered pick in the list.
Rank #2
- 5-in-1 USB-C Hub: Experience comprehensive connectivity featuring a Power Delivery input, two USB-A 2.0 ports, a USB-A 3.0 port, and an HDMI port. (Note: The USB-C power delivery input port is only for connecting an external wall charger to power your laptop and cannot power peripheral devices.)
- 90W Pass-Through Charging: Achieve optimal charging with 90W pass-through power to your laptop, supported by a total input of 100W, with the hub reserving 10W for operational efficiency. (Note: Wall charger not included.)
- Quick Data Transfers: Accelerate your productivity with rapid data transfers using a high-speed 5Gbps USB 3.0 port and two 480Mbps USB 2.0 ports.
- 4K HDMI Display: Enhance your visual experience with a hub capable of delivering 4K resolution at 30Hz in both mirror and extend modes. Please note that this hub is compatible with MacBook (macOS 12 and newer), Windows 10 and 11, ChromeOS, and laptops equipped with DP Alt Mode and Power Delivery. Note: This device is not compatible with Linux.
- What You Get: Anker USB-C Hub (5-in-1, 4K HDMI), welcome guide, 18-month warranty, and our friendly customer service.
5. Brickell — best organic
The roundup describes Brickell’s men’s skincare as organized by routine and skin type, alongside grooming and shaving products. “Organic” is the roundup’s category label; check the specific product’s ingredient and certification information if that distinction is important to you. The article also references Amazon, but verify the exact current listing, product, and availability before buying.
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Lumin is described as offering individual products and sets for maintenance, anti-aging, correcting, and repairing, including cleansers, serums, under-eye products, and moisturizers. The 2025 article also mentions a free trial tied to subscription sets. Check current trial conditions and recurring charges before enrolling.
7. Kiehl’s — best moisturizers
The roundup highlights Kiehl’s broad men’s line, including moisturizers as well as aftershave balm, beard care, scrubs, deodorant, cleansers, and masks. It may suit shoppers who want to compare moisturizing products within a larger grooming range.
Rank #3
- Sleek 7-in-1 USB-C Hub: Features an HDMI port, two USB-A 3.0 ports, and a USB-C data port, each providing 5Gbps transfer speeds. It also includes a USB-C PD input port for charging up to 100W and dual SD and TF card slots, all in a compact design.
- Flawless 4K@60Hz Video with HDMI: Delivers exceptional clarity and smoothness with its 4K@60Hz HDMI port, making it ideal for high-definition presentations and entertainment. (Note: Only the HDMI port supports video projection; the USB-C port is for data transfer only.)
- Double Up on Efficiency: The two USB-A 3.0 ports and a USB-C port support a fast 5Gbps data rate, significantly boosting your transfer speeds and improving productivity.
- Fast and Reliable 85W Charging: Offers high-capacity, speedy charging for laptops up to 85W, so you spend less time tethered to an outlet and more time being productive.
- What You Get: Anker USB-C Hub (7-in-1), welcome guide, 18-month warranty, and our friendly customer service.
8. Dr. Squatch — best scented
Dr. Squatch is the roundup’s scent-focused choice, with soaps, lotions, deodorants, and colognes in multiple scent options. The article also notes products with differing levels of grit, a detail to consider if you prefer a gentler-feeling wash.
9. Scotch Porter — best anti-inflammatory
The roundup covers Scotch Porter’s face, hair, beard, and body products and discusses ingredients including turmeric root, licorice root, and white willow bark. That ingredient discussion is not proof that the products treat inflammation or a skin condition; evaluate claims and ingredients for the particular product you are considering.
10. Jaxon Lane — best face masks
Jaxon Lane’s featured product is the hydrogel Bro Mask. The roundup mentions hyaluronic acid, ceramides, niacinamide, and squalane among its ingredients. Check the current product label if you are avoiding a specific ingredient or are sensitive to skincare products.
Rank #4
- Dual Converters, Infinite Potential：Includes 2× USB C male to USB A female adapters and 2× USB A male to USB C female adapters. Perfect for a wide range of uses—tablets with Bluetooth keyboards, expand USB ports on macbook, and more. Two different converters for all your daily needs
- Next-Level 10Gbps & 3A Charging: No more slow 480Mbps, this usb to usb c adapter has a transfer speed of up to 10Gbps, allowing you to do more transferring in less time. This usb adapter fits both USB A and USB C charger, supporting up to 3A fast charging
- Upgraded Exquisite Craftsmanship: With an aluminum alloy housing and metal connector, the usbc to usb adapter is extremely durable and sturdy. Rigorously tested to withstand more than 10,000 times of plugging and unplugging, ensuring long-lasting performance
- Broad Compatible: The usb c to usb adapter widely supports all USB C/ USB A devices like laptops, tablets, cellphones, car chargers, and phone chargers. Such as compatible with MacBook Pro/Air 2023/2022, Thunderbolt 4/3 Devices,Apple MagSafe Watch 9/8/7/SE/Ultra, iPad Pro 2022/2021, Samsung Galaxy S23/S20/S10, and iPhone 17/16/15 Pro. Plug and play
- Please Note: To reach 10Gbps speed, keep the cable under 3.3 ft. For USB A Male to USB C adapters, try flipping the USB C connector. USB C Male to USB A adapters support bidirectional 10Gbps transfer within 3.3 ft
11. Bevel — best for men of color
Bevel is presented as a personal-care range addressing concerns that can include discoloration, ingrown hairs, razor bumps, and uneven tone. The category is a useful starting point, but a brand’s intended audience does not guarantee that every product suits every skin type or concern.
12. Geologie — best for sensitive skin
The roundup describes a diagnostic tool and personalized skincare, with ingredients such as retinol, peptides, and hyaluronic acid. “Sensitive skin” is the editorial category, not a guarantee of tolerance; review the formula and introduce new products cautiously if you know you react to particular ingredients.
13. The Shop — best budget-friendly
The Shop is described as offering face wash, lotion, shaving products, and beard creams, sold exclusively at Walmart. The 2025 article said its products cost less than $10 each. Because prices and distribution can change, check current Walmart listings rather than treating those figures as current.
Recommended Free Tools
Best Value
- 5-in-1 Connectivity: Equipped with a 4K HDMI port, a 5 Gbps USB-C data port, two 5 Gbps USB-A ports, and a USB C 100W PD-IN port. Note: The USB C 100W PD-IN port supports only charging and does not support data transfer devices such as headphones or speakers.
- Powerful Pass-Through Charging: Supports up to 85W pass-through charging so you can power up your laptop while you use the hub. Note: Pass-through charging requires a charger (not included). Note: To achieve full power for iPad, we recommend using a 45W wall charger.
- Transfer Files in Seconds: Move files to and from your laptop at speeds of up to 5 Gbps via the USB-C and USB-A data ports. Note: The USB C 5Gbps Data port does not support video output.
- HD Display: Connect to the HDMI port to stream or mirror content to an external monitor in resolutions of up to 4K@30Hz. Note: The USB-C ports do not support video output.
- What You Get: Anker 332 USB-C Hub (5-in-1), welcome guide, our worry-free 18-month warranty, and friendly customer service.
What the roundup can—and cannot—tell you
The 13 picks cover different formats: personalized services, routine skincare, beard and shaving products, face masks, and scented soaps and body products. Their labels help identify a place to start, but they do not establish that one brand is best for every person or that a product will deliver a particular result.
The article names Christine Nelli and Lashelle Ullie and includes their professional observations. It also discloses that Rolling Stone may earn affiliate commission from purchases made through independently reviewed product or service links. Its recommendations should therefore be read as an editorial shopping roundup, not as clinical evaluation.
Quick Recap
Before you buy
- Match the product to your main concern and the part of your routine you want to change.
- Check the current ingredient list, especially if you avoid animal-derived ingredients or have known sensitivities.
- For personalized or subscription services, confirm eligibility, delivery frequency, trial terms, and recurring charges.
- Verify current prices, retailer listings, and product availability; the roundup was published on February 25, 2025, and those details can change.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
