About the film
Unclickable is a 2024 investigative documentary film directed by Greek filmmaker Babis Makridis. The film examines digital advertising fraud through the creation of a fraudulent advertising operation targeting political campaigns during the 2020 United States presidential election. Industry estimates suggest digital ad fraud generates approximately $100 billion annually in illicit revenue.
The documentary premiered at the Thessaloniki Documentary Festival on March 10, 2024.
From the film's Wikipedia article (CC BY-SA 4.0).