For the 2026 NFL season, the lowest widely available price is $119 for eligible students. Other current prices are $198 for verified military members, veterans, first responders, medical-community workers, and teachers; $240 for new YouTube TV subscribers; $378 for returning YouTube TV customers; and $480 for the standalone YouTube Primetime Channel.
For the 2026 NFL season, the lowest widely available price is $119 for eligible students. Other current prices are $198 for verified military members, veterans, first responders, medical-community workers, and teachers; $240 for new YouTube TV subscribers; $378 for returning YouTube TV customers; and $480 for the standalone YouTube Primetime Channel. NFL RedZone generally costs another $42.
These are the prices publicly displayed or documented by YouTube as of August 12, 2026. An earlier $192 introductory price for new YouTube TV subscribers has been superseded by the current $240 listing, and a previously reported Verizon price of $276 applied to the 2025 season—not 2026.
2026 NFL Sunday Ticket prices at a glance
| Buyer or purchase route | 2026 season price | Payment option | Important qualification |
|---|---|---|---|
| Eligible student | $119 | One-time purchase | SheerID verification; standalone Primetime Channel; no family sharing |
| Eligible military, veteran, first responder, medical worker, or teacher | $198 | Season purchase | ID.me verification; RedZone is generally $42 extra |
| New customer with YouTube TV | $240 | 8 payments of $30 | Requires the separate YouTube TV base plan |
| Returning customer with YouTube TV | $378 | 8 payments of $47.25 | Check the Google account used for the previous season |
| Standalone NFL Sunday Ticket through YouTube Primetime Channels | $480 | 8 payments of $60 | No YouTube TV subscription required |
Check the offer shown in your own YouTube checkout before paying. Premium-member promotions, provider offers, eligibility rules, and availability can vary by account and may expire.
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Which 2026 deal is cheapest?
The $119 Student Plan is the cheapest clearly published price, but it is not a general discount. You must be at least 18, enrolled at an accredited college or university, located in the United States, and verified through SheerID. The Student Plan is a standalone YouTube Primetime Channel, does not automatically renew, cannot be combined with coupon discounts, and has stricter viewing limits.
The next-lowest restricted offer is the $198 ID.me Heroes Service Plan. It is available to qualifying U.S. military members and veterans, first responders, medical-community workers, and teachers after ID.me verification. Adding NFL RedZone generally brings the total to $240.
For a customer who already wants YouTube TV, the new-user Sunday Ticket price of $240 is the clearest standard deal. Returning YouTube TV customers currently see $378. A customer who does not want YouTube TV can buy the standalone package for $480.
The most important distinction: YouTube TV versus standalone YouTube
YouTube sells Sunday Ticket through two different routes:
- YouTube TV route: Sunday Ticket is added to a YouTube TV subscription. YouTube TV currently costs $82.99 per month, in addition to the Sunday Ticket price.
- Standalone route: Sunday Ticket is purchased as a YouTube Primetime Channel. This does not require YouTube TV and currently costs $480 for the standard season pass, unless an account-specific or eligibility-based offer applies.
The $240 and $378 figures for YouTube TV customers are therefore not the complete cost of YouTube TV service. Someone subscribing to YouTube TV solely to obtain Sunday Ticket must also pay the monthly base-plan charge. Someone who already pays for YouTube TV should compare the add-on price with the standalone alternative based on the programming they actually need.
The advantage of NFL Sunday Ticket with YouTube TV is broader live-TV access. YouTube describes the combination as including most preseason games, local and national broadcasts, and postseason programming, subject to channel availability and broadcast rights. The standalone package is cheaper for some viewers because it avoids the recurring YouTube TV base plan, but it does not replace that broader service.
What NFL Sunday Ticket includes—and what it does not
NFL Sunday Ticket is primarily an out-of-market Sunday-afternoon package. It provides regular-season Sunday-afternoon games that are not carried by your local CBS or FOX affiliates.
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It is not a subscription to every NFL game. The standalone package does not include:
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- Games broadcast locally on your CBS or FOX affiliates
- Sunday Night Football
- Monday Night Football
- Other nationally televised games
- Postseason games
- Digital-only games
A simple example: if your preferred team is playing a Sunday-afternoon game outside your local market, Sunday Ticket may be the service you need. If that game is being broadcast by your local station, Sunday Ticket is not a workaround for the local broadcast. If you want playoff games or Monday Night Football, you need the relevant local or national broadcaster as well.
Student Plan: $119 with significant restrictions
Eligible students can purchase the 2026 Student Plan for $119. Verification is handled by SheerID. You must be 18 or older, enrolled at an accredited college or university, and located in the United States. The school itself does not necessarily have to be in the United States.
The Student Plan is available only as a YouTube Primetime Channel. After buying it, you can watch through YouTube or YouTube TV, but the purchase does not include family sharing. YouTube limits it to one signed-in device and one concurrent stream. It also excludes preseason, postseason, and locally or nationally broadcast games.
This is a one-time seasonal purchase rather than an automatically renewing membership. It cannot be combined with coupon discounts. Students should confirm that the individual-use restriction works for their household before choosing it over another plan.
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YouTube’s verified Heroes Service Plan costs $198 for the 2026 season. The qualifying categories listed by YouTube are:
- U.S. military members and veterans
- First responders
- Medical-community workers
- Teachers
Eligibility is verified through ID.me. NFL RedZone is generally available for another $42, making the combined price $240. The offer is purchased as a YouTube Primetime Channel, not as the normal YouTube TV add-on, although it can be watched through either YouTube or YouTube TV after purchase.
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The official terms describe the offer as non-refundable and not combinable with coupon-based offers. It can be redeemed through December 31, 2026, subject to the applicable terms. YouTube has also warned that some returning ID.me subscribers received an incorrect automated renewal message showing $480. According to YouTube’s help information, the correct eligible returning rate is $198, or $240 with RedZone.
YouTube Premium discounts
Current YouTube Premium subscribers may see a targeted offer. YouTube’s 2026 terms list a $144 saving for eligible Premium subscribers renewing NFL Sunday Ticket. That renewal offer is scheduled to be available through September 21, 2026, at 11:59 p.m. Pacific Time, subject to eligibility, market availability, and plan requirements.
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1Fix the driver behind crashes, sound loss and screen glitches2Repair Windows errors before they cause bigger problems3Scan for outdated or missing drivers - takes under a minuteThe terms describe versions for both YouTube TV and standalone YouTube purchases. However, this is not a universal price that every Premium member should assume will appear. Sign in and inspect the actual offer at checkout.
YouTube also listed a separate new-user Premium offer that saved $192, but its deadline was July 31, 2026. As of August 12, that promotion should be treated as expired unless YouTube displays a replacement offer directly in the customer’s account.
Verizon, Frontier, and WOW! offers
YouTube says customers may be able to sign up through Frontier, Verizon, or WOW! and receive provider-specific savings, discounts, or coupons. The providers—not YouTube’s general pricing page—control the applicable eligibility and offer details.
Verizon’s documented $276 Sunday Ticket offer was for the 2025 season. It is not evidence of a current 2026 price. Eligible Verizon customers should check Verizon +play or the offers area of their account. Do not assume that last year’s price, a promotional headline, or another customer’s offer will apply to you.
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YouTube may offer a season pass as a lump-sum payment or in installments. Most viewers can see up to eight monthly payments. Customers in Colorado, Maine, Utah, and Wisconsin may see only four payments instead.
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Installment plans are non-cancelable for the purchased season, and the first payment is charged at checkout. A season-pass purchase is generally non-refundable. Canceling automatic renewal prevents a future season from renewing; it does not refund the current season.
YouTube’s terms state that memberships can automatically renew at the then-current season price unless canceled before the renewal date. Returning customers should verify which Google account and purchase channel they used previously, then review the renewal setting rather than relying on an old price or an email notification.
The season-pass viewing period runs from the first Sunday regular-season game in September through the last Sunday regular-season game in January. YouTube’s help material discusses month-to-month purchasing as a separate option, but availability and timing can vary. The season-pass checkout is the relevant option for the standard prices listed here.
How to choose the right purchase route
- Check eligibility first. If you are a student or qualify for the ID.me Heroes Service Plan, verify that status before comparing standard prices.
- Decide whether you need YouTube TV. If you need local channels, national broadcasts, and broader live-TV programming, include the $82.99 monthly base-plan cost in your calculation.
- Compare the total, not just the headline discount. The YouTube TV Sunday Ticket price is an add-on price. The standalone price avoids the YouTube TV base plan.
- Look for account-specific offers. Premium members and customers of Verizon, Frontier, or WOW! should check their signed-in offer pages.
- Add RedZone only if you want it. It generally costs $42 extra and is separate from the core out-of-market game package.
- Review renewal and installment terms. Season passes are generally non-refundable, and installment commitments cannot simply be stopped for the current season.
What is the best value for different viewers?
| Viewer | Most logical starting point | Why |
|---|---|---|
| Eligible college student watching alone | $119 Student Plan | Lowest published price, provided the one-device and one-stream limits are acceptable |
| Eligible teacher, veteran, first responder, or medical worker | $198 ID.me plan | Lower than the standard standalone price after verification |
| New customer who already wants live TV | $240 with YouTube TV | Combines Sunday Ticket with the broader YouTube TV service, but the $82.99 monthly plan is extra |
| Existing YouTube TV subscriber | $378 add-on | Uses the existing base plan, though a Premium renewal offer may reduce the price |
| Viewer who wants only out-of-market Sunday afternoons | $480 standalone, unless discounted | Avoids the separate YouTube TV subscription |
What about buying Sunday Ticket on Amazon?
NFL Sunday Ticket is a digital YouTube or YouTube TV membership, not a physical product. No current official Amazon gift card, redeemable season-pass code, physical media product, or other Amazon item was identified that fulfills the purchase itself.
A streaming stick, HDMI cable, football book, or NFL collectible may be useful alongside the service, but it is not an honest substitute for Sunday Ticket. Buyers should use the official YouTube purchase path or a verified provider offer rather than paying for a supposed physical Sunday Ticket product.
Bottom line
For the 2026 season, start with eligibility: students can pay $119, and qualifying military members, veterans, first responders, medical-community workers, and teachers can pay $198 through ID.me. If you already want YouTube TV, the current new-user price is $240 and the returning-customer price is $378, but both are in addition to YouTube TV’s $82.99 monthly base plan. If you only want out-of-market Sunday-afternoon games, the standalone price is $480 unless a Premium, provider, or account-specific offer appears.
Before purchasing, confirm the exact offer in checkout, check whether RedZone is included or costs another $42, and remember that Sunday Ticket does not include every NFL game or provide a general refund option.
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Frequently Asked Questions
What is the cheapest NFL Sunday Ticket price for 2026?
The cheapest clearly published 2026 price is $119 through YouTube’s Student Plan. It requires SheerID verification and is limited to eligible students in the United States.
How much does NFL Sunday Ticket cost in 2026?
The current standard prices are $240 for a new YouTube TV customer, $378 for a returning YouTube TV customer, and $480 for the standalone YouTube Primetime Channel. Eligibility-restricted plans can cost less.
Do I need YouTube TV to get NFL Sunday Ticket?
Yes. The YouTube TV route requires the YouTube TV base plan, currently $82.99 per month. The Sunday Ticket add-on price is separate.
Does NFL Sunday Ticket include every NFL game?
No. Sunday Ticket mainly covers out-of-market Sunday-afternoon regular-season games. It excludes locally broadcast games, nationally televised games, postseason games, and digital-only games.
How much is NFL RedZone with Sunday Ticket?
NFL RedZone generally costs an additional $42 when bundled with the 2026 Sunday Ticket offers. Check the exact price and inclusion shown in checkout.
Can I cancel NFL Sunday Ticket installments or get a refund?
Season passes are generally non-refundable. Installment plans are non-cancelable for the purchased season, although automatic renewal can be canceled for a future season.
The Bottom Line
Best published 2026 price: $119 for eligible students. The standard choices are $240 for new YouTube TV customers, $378 for returning YouTube TV customers, and $480 standalone. Add YouTube TV’s $82.99 monthly base-plan cost when using the add-on route, and verify all targeted discounts at checkout.
Quick Recap
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
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