A MTV anunciou quatro categorias do VMA 2024 com votação nos Instagram Stories de @MTV: Best Trending Video, Best Group (chamada de “Group of the Year” no comunicado), Song of the Summer e VMAs Most Iconic Performance. As votações ocorreram em datas escalonadas, de 2 a 11 de setembro de 2024, e estão encerradas. A opção de votar pelo WhatsApp durante a cerimônia era separada: valia para Best New Artist.
Quais categorias tiveram votação nas redes sociais?
O comunicado da MTV/Paramount, publicado em 30 de agosto de 2024, anunciou quatro categorias sociais. As regras oficiais chamaram a categoria de “Best Group”, enquanto o comunicado usou “Group of the Year”; ambos os nomes se referem à categoria de grupo.
- Best Trending Video
- Best Group, denominada “Group of the Year” no comunicado
- Song of the Summer
- VMAs Most Iconic Performance
O calendário divulgado pela MTV foi:
| Categoria | Período em 2024 (ET) |
|---|---|
| Best Trending Video | 2 a 3 de setembro |
| Group of the Year / Best Group | Rodadas de 3 a 6 de setembro |
| Song of the Summer | 6 a 10 de setembro |
| VMAs Most Iconic Performance | 10 a 11 de setembro |
As datas e os nomes constam do comunicado da MTV/Paramount de 30 de agosto de 2024. ET é o fuso horário indicado pela organização.
Como funcionava a votação no Instagram?
Para votar nas quatro categorias sociais, era preciso acompanhar os Stories de @MTV e participar da enquete ou tocar na opção indicada para a rodada. A mecânica variava conforme a categoria; nem todas eram uma única enquete simples.
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- Best Trending Video: uma rodada de escolha por toque.
- Best Group: rodadas com enquetes do Instagram, seguidas de uma seleção final por toque.
- Song of the Summer: três rodadas de enquetes e uma rodada final por toque.
- VMAs Most Iconic Performance: uma rodada de escolha por toque.
As regras de 2024 exigiam uma conta no Instagram e um dispositivo móvel capaz de usar o serviço. Naquele regulamento, a participação era gratuita, embora taxas de dados pudessem se aplicar. Isso descreve as condições publicadas para aquela votação, não os preços atuais de acesso à internet ou ao Instagram.
Qual era o limite de votos?
Nas categorias elegíveis da votação geral online, o limite estabelecido pelas regras oficiais era de dez votos por pessoa, por categoria, por dia. A votação geral começou em 6 de agosto de 2024; para as categorias elegíveis, terminou em 6 de setembro. Best New Artist permaneceu aberta até a cerimônia, em 11 de setembro. As categorias sociais tinham seus próprios períodos e formatos, detalhados acima.
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O regulamento também previa “Power Hours” e “Double Days”, nos quais o limite poderia subir para vinte votos; as datas dependiam de anúncio da organização. A regra proibia votos automatizados, inclusive os gerados por software, scripts ou macros. Consulte as regras oficiais de votação do VMA 2024 para os termos publicados naquele ano.
O WhatsApp também fazia parte da votação?
Sim, mas não como uma quinta categoria social. Durante a transmissão, o WhatsApp era uma forma adicional de votar em Best New Artist. O participante precisava acessar o chat pelo link ou QR code divulgado, enviar “Vote BNA” e selecionar um dos três finalistas apresentados. Segundo as regras, a conta usada precisava estar configurada como pública para que a organização recebesse o voto.
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Assim, os canais não eram intercambiáveis: Instagram Stories era o caminho das quatro categorias sociais, enquanto o WhatsApp servia à votação de Best New Artist durante a cerimônia.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.O que o anúncio informou sobre os indicados?
O comunicado de 30 de agosto de 2024 registrou os totais de indicações após a inclusão das categorias sociais: Taylor Swift recebeu 12, Post Malone 11 e Eminem 8. Ariana Grande, Megan Thee Stallion, Sabrina Carpenter e SZA tiveram 7 indicações cada. Esses números são do anúncio do VMA 2024, não uma informação atual sobre outras edições.
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