MrBeast was the biggest creator-led YouTube channel in the world in late June 2024, with roughly 290–293 million subscribers. T-Series followed, while Cocomelon, SET India and several family entertainment brands filled out the global top tier. This ranking is based on main-channel subscribers in a worldwide June 29–30, 2024 snapshot—not current views, income or influence.
How this June 2024 ranking works
The biggest YouTube personality in the world in late June 2024 was MrBeast, whose main channel had roughly 290–293 million subscribers. But “most popular YouTuber” needs a qualification: this is a worldwide ranking by main-channel subscriber count, using a late-June 2024 snapshot. It is not a ranking of monthly views, average views per upload, engagement, income, cultural influence, or English-language popularity.
The list includes individual creators, family entertainment brands, children’s media properties, music labels, television networks, and a sports-entertainment company. YouTube’s global subscriber leaderboard in 2024 was not made up exclusively of solo influencers.
Figures are rounded estimates. Subscriber totals changed quickly during June, and different lists used different capture times and inclusion rules. The main ranking excludes YouTube-owned service accounts such as YouTube Movies and Music; a strict all-account alternative appears below.
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The 10 biggest YouTube channels and creator brands in June 2024
| Rank | Channel | Approx. subscribers | Channel type | What it is known for |
|---|---|---|---|---|
| 1 | MrBeast | 290–293 million | Individual creator-led brand | Challenges, prizes, spectacle and philanthropy |
| 2 | T-Series | 266–268 million | Music label and media company | Indian film music, videos and entertainment |
| 3 | Cocomelon – Nursery Rhymes | 176–177 million | Children’s media brand | Preschool animation, songs and learning content |
| 4 | SET India | 173–174 million | Television network | Indian serials, entertainment and catalog programming |
| 5 | Kids Diana Show | 122–123 million | Family entertainment brand | Child-focused play, stories and music |
| 6 | Vlad and Niki | 118–120 million | Family creator team | Play-based family entertainment |
| 7 | Like Nastya | 116–117 million | Family and children’s brand | Stories, play, music and localized versions |
| 8 | PewDiePie | About 111 million | Individual creator | Gaming, commentary and internet culture |
| 9 | Zee Music Company | About 107–110 million | Music label | Indian songs, film music and music videos |
| 10 | WWE | About 102–104 million | Corporate sports-entertainment brand | Wrestling clips, highlights and archive content |
Subscriber figures are rounded late-June 2024 estimates. The early-June order is documented by contemporary reporting; the month-end account ranking and figures can be cross-checked against Forbes’ June 30 snapshot.
1. MrBeast — Jimmy Donaldson
MrBeast became YouTube’s most-subscribed main channel in early June 2024. Guinness World Records records 269 million subscribers on June 3, while late-June estimates had the channel near 293 million. Reports variously place the actual takeover over the June 2 weekend or record it on June 3, reflecting the difference between live reporting and certification dates.
The channel’s formula turns a simple YouTube premise into large-scale entertainment: high-stakes challenges, unusual concepts, major prizes, philanthropy and visually engineered thumbnails. MrBeast’s reach also extends beyond the main channel into products, food, charitable activity and other commercial ventures. His No. 1 position shows how far a creator-native brand can scale, but subscriber leadership alone does not prove that he had the highest average views, engagement rate or revenue on every date.
The change was symbolically important because it moved the top spot from a major media company to an individual creator-led brand. It was also widely framed as MrBeast “avenging” PewDiePie after PewDiePie’s earlier subscriber rivalry with T-Series.
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2. T-Series
T-Series is an Indian music label and film-media company, not an individual YouTuber. Its enormous channel distributes Hindi film music, music videos, trailers and related entertainment through a vast catalog.
T-Series had held YouTube’s overall subscriber lead since overtaking PewDiePie in 2019. Its second-place position in June 2024 illustrates why subscriber rankings should not be confused with personality rankings: a catalog channel can accumulate subscriptions across many artists, films, songs, regions and generations of viewers.
3. Cocomelon – Nursery Rhymes
Cocomelon is a preschool media property built around 3D animation, nursery songs and everyday childhood experiences. Its channel description positions the content as helping young children encounter letters, numbers, sounds, colors and related early-learning concepts.
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With approximately 176–177 million subscribers, Cocomelon demonstrates the global scale of repeatable children’s programming. It should not be described as a conventional creator vlog or as the personal channel of one on-screen personality. It is a professionally produced children’s entertainment brand.
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4. SET India
SET India is an entertainment television network and media brand. Its YouTube strength comes from the combination of a large Indian audience, serialized programming and a substantial library of television content.
At roughly 173–174 million subscribers, SET India shows how television archives can compete with creator channels on YouTube. The channel’s scale also reflects the importance of Indian-language entertainment in any genuinely worldwide ranking.
5. Kids Diana Show
Kids Diana Show is a child- and family-focused entertainment brand with about 122–123 million subscribers in late June 2024. Its programming relies on simple narratives, play, music, repetition and formats that can travel across borders.
The careful description is important: the channel involves an on-screen child, but the channel, family, production operation and brand are not interchangeable. Subscriber scale should not be presented as evidence of the child’s independent authorship, management or business control.
6. Vlad and Niki
Vlad and Niki is a family creator team featuring two brothers. With roughly 118–120 million subscribers, it ranks among YouTube’s largest entertainment operations even though it is not a traditional solo-personality channel.
Its appeal is based on accessible family situations, play, costumes, stories and highly repeatable formats. Like other children’s brands on this list, the relevant unit for ranking purposes is the channel and its production operation—not one person acting alone.
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7. Like Nastya
Like Nastya had approximately 116–117 million subscribers. The channel is associated with performer Anastasia Radzinskaya and is built around family entertainment, stories, play and music distributed for an international audience.
Its position reflects the power of localization. Children’s channels can be adapted for different languages and markets, allowing a recognizable format to reach far beyond the audience of a single national-language upload. “Like Nastya” is best treated as a channel and brand rather than simply a child’s personal account.
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1Clear out junk files and repair common Windows errors2Fix the driver behind crashes, sound loss and screen glitches3Repair Windows errors before they cause bigger problems8. PewDiePie — Felix Kjellberg
PewDiePie remained the highest-ranking individual creator in the lower half of this list, at about 111 million subscribers. Felix Kjellberg was previously YouTube’s most-subscribed individual creator, and his rivalry with T-Series became one of the defining subscriber races of the platform’s late-2010s history.
His June 2024 ranking is a reminder that subscriber totals are cumulative. PewDiePie’s upload activity was lower than during his peak years, yet his historical audience remained enormous. A subscriber list therefore measures accumulated reach, not necessarily current momentum or who received the most views that month.
9. Zee Music Company
Zee Music Company is another Indian music-label channel, with roughly 107–110 million subscribers in the June 2024 snapshot. Its catalog includes songs and film music reaching audiences across India and the global Indian diaspora.
A channel like Zee Music Company can gain subscribers through many different artists, films and releases. That makes its subscriber count meaningful as a measure of channel reach, but not as a count of unique viewers or evidence that every subscriber follows a single personality.
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WWE is a professional-wrestling company and sports-entertainment media brand. Its approximately 102–104 million subscribers place it among YouTube’s largest corporate channels.
Rank #4
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WWE uses YouTube as a global archive, highlights service, promotional outlet and discovery platform. Its inclusion makes the scope of this ranking explicit: these are the biggest YouTube channels and creator brands, not ten individual human beings.
The big June 2024 story: MrBeast overtakes T-Series
MrBeast’s takeover mattered because T-Series had occupied the overall subscriber lead since defeating PewDiePie in 2019. The sequence marked a symbolic transition: the platform’s largest channel shifted from an established Indian entertainment company to a creator-led business built inside YouTube culture.
The timing is sometimes given as June 2 and sometimes June 3. Axios reported the change on June 3 and described the weekend takeover, while Guinness World Records records June 3, 2024, at 269 million subscribers. These accounts are compatible when the reporting window and the certified record date are kept separate.
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The leaderboard looks unusual if “YouTuber” means an English-speaking solo influencer. It makes more sense when YouTube is treated as a global distribution system.
- Children’s content is highly repeatable. Songs, animation, play and simple stories can be watched repeatedly and understood without much dialogue.
- Family viewing scales internationally. Parents and children can share the same content, while localized versions extend a format into additional markets.
- Indian music and television have huge catalogs. Labels and broadcasters can publish frequently and serve audiences across India and the worldwide Indian diaspora.
- Catalog depth compounds reach. A corporate channel may represent thousands of songs, episodes, clips or performances rather than one creator’s upload schedule.
- Language diversity matters. A worldwide ranking cannot be treated as an English-language ranking. Indian-language entertainment and multilingual family programming are central to the result.
Are these really “YouTubers”?
Not all of them. The word is being used broadly because the original topic is about major personalities and creator-led accounts, but the channels belong to several different categories:
| Category | Examples | What the subscriber figure represents |
|---|---|---|
| Individual creator | MrBeast, PewDiePie | Audience accumulated around a recognizable personality and creator brand |
| Creator team or family brand | Vlad and Niki, Kids Diana Show, Like Nastya | Reach of a family-operated or professionally managed entertainment operation |
| Children’s media property | Cocomelon | Reach of a preschool entertainment catalog |
| Music label | T-Series, Zee Music Company | Subscriptions accumulated across artists, films, songs and releases |
| Television network | SET India | Distribution of serialized and catalog television programming |
| Sports-entertainment company | WWE | Highlights, archive material, promotion and global fan access |
For that reason, the clearest description of the main list is: the 10 biggest YouTube channels and creator brands worldwide in late June 2024.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Why YouTube Movies and Music are missing
A strict ranking of every public YouTube account produces a different top ten. Forbes’ June 30 snapshot included YouTube-owned service channels, which moved YouTube Movies and Music into the list:
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| Rank | Account | Approx. subscribers |
|---|---|---|
| 1 | MrBeast | 293 million |
| 2 | T-Series | 268 million |
| 3 | YouTube Movies | 181 million |
| 4 | Cocomelon | 177 million |
| 5 | SET India | 174 million |
| 6 | Kids Diana Show | 123 million |
| 7 | Music | 121 million |
| 8 | Vlad and Niki | 120 million |
| 9 | Like Nastya | 117 million |
| 10 | PewDiePie | 111 million |
Neither list is automatically wrong. They answer different questions. The main article excludes YouTube Movies and Music because they are platform service accounts rather than creator or media brands. The strict version counts every public account.
What subscriber count does—and does not—tell you
Subscribers are the most practical primary metric for this historical comparison: they are public, globally understandable and the metric used in contemporary reporting about MrBeast’s takeover. But subscribers are not the same as current popularity in every sense.
- Some subscribers are inactive or no longer watch the channel.
- Legacy subscribers can remain long after upload frequency changes.
- Children’s videos may be replayed repeatedly on shared household devices.
- Corporate catalogs can accumulate subscriptions across many unrelated releases.
- A high total does not establish the highest monthly views, average views, engagement rate, revenue or cultural influence.
- Counting multiple regional, language, gaming, Shorts or philanthropy channels would measure a channel network rather than one main channel.
So the precise conclusion is not “these were definitively the most popular people on the internet.” It is: these were the most-subscribed major YouTube channels and creator brands in the selected late-June 2024 comparison.
Why rankings from June 2024 may disagree
Subscriber totals changed rapidly, particularly for MrBeast. Two reputable lists can therefore show different numbers or even a different lower-ranked order because they used different capture times, time zones, rounding conventions, delayed third-party data or account-inclusion rules.
Before comparing lists, check four things: the snapshot date, whether it counts main channels or channel networks, whether YouTube-owned accounts are included, and whether the figures are exact platform displays or rounded estimates. A June 2 list should not be judged against a June 30 list as if both measured the same moment.
Frequently Asked Questions
What does “most popular YouTuber” mean in this article?
This is a subscriber ranking of main YouTube channels worldwide using a late-June 2024 snapshot. It does not rank monthly views, engagement, revenue or cultural influence.
When did MrBeast overtake T-Series?
Reports place the takeover over the June 2 weekend, while Guinness World Records records the achievement on June 3, 2024, at 269 million subscribers. The dates reflect different reporting and certification points.
Why aren’t YouTube Movies and Music in the main top 10?
Because the main ranking focuses on creators, media companies and entertainment brands. YouTube Movies and Music are platform-owned service accounts; including every public account creates a different ranking.
Are all ten entries individual YouTubers?
No. The list includes individual creators, family brands, a children’s media property, music labels, a television network and WWE. “YouTubers” is used broadly, so the article labels each channel type explicitly.
The Bottom Line
In late June 2024, MrBeast was YouTube’s most-subscribed creator-led channel, ahead of T-Series. The wider top ten also included children’s brands, Indian music and television channels, a family creator team, PewDiePie and WWE—evidence that YouTube’s global leaderboard measures media distribution as much as individual fame.
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