Before Super Bowl LVIII, Olivia Culpo said she usually kept her game-day makeup natural, packed gloss and lip liner for stadium touch-ups, and had not yet decided what she would wear to the big game. Her February 9, 2024 interview with Glamour was published two days before kickoff, so it describes her plans—not a retrospective account of her final Super Bowl look.
Her game-day beauty approach: natural makeup, playful accessories
Asked about her game-day beauty routine, Culpo said it varied by occasion. For most games, she aimed for a natural look and had more fun with accessories: “I try and go for a natural look for most games and have a little more fun with my accessories.” This is her description of her personal routine, not a tested beauty regimen or a recommendation of specific products.
For home games, she described getting ready as a group activity. Friends and family would come over for breakfast, share clothes, spray-tan, do face masks, and help each other choose outfits. The account is specific to her home-game preparations; she did not say that every part of this routine applied to the Super Bowl.
What she packed for stadium touch-ups
For a long day at the stadium, Culpo said she brought a very small bag with gloss, lip liner, and an external charger, which she described as allowed by stadium security. She did not name a cosmetics brand or charger model.
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She also offered a practical caveat: she often became so absorbed in the game that she forgot to use the makeup items. Her answer was about what she carried, not a claim that she regularly touched up or that the products lasted through a game.
She had not chosen her Super Bowl outfit
When Glamour asked when she had decided on her Super Bowl outfit, Culpo said she had not figured it out yet and planned to ask TikTok followers for ideas, as she did during the season: “I still haven’t figured this out! Any ideas? I have to have my TikTok help me like they do every week. So helpful!”
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Glamour noted that she had worn 49ers looks during the season, including a look by designer Kristin Juszczyk. That background does not identify what Culpo ultimately wore at Super Bowl LVIII. The interview is pregame, and it should not be treated as confirmation of a final outfit.
Red was part of the wider fashion conversation—not proof of her look
In the run-up to the 49ers–Chiefs matchup, The Associated Press reported on red’s place in sports and fashion. Laurie Pressman, vice president of the Pantone Color Institute, told AP: “Red in sport, no surprise. It’s speed, it’s energy, it’s confidence building, it’s power. So who wouldn’t want that, especially if you’re playing in the Super Bowl?”
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AP also reported Klarna figures comparing September with the same month a year earlier: red lipstick purchases rose 254%, red heels 86%, red blouses 161%, and red dresses 71%. Those figures were attributed to Erin Jaeger, head of Klarna for North America. They are reported year-over-year sales figures, not Super Bowl-week results and not evidence of what Culpo wore.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Her postgame wind-down was separate from getting ready
Culpo described a different routine after games: she and her mother-in-law would change into pajamas, order food, and usually do a face mask or use a Bioré Pore Strip while watching a scary movie or docuseries. She mentioned the pore strip as part of her personal postgame ritual, not as a Super Bowl-prep recommendation or a claim about product results.
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