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Morgan Spurlock’s 2015 short documentary Crafted follows makers at work across three businesses: Bloodroot Blades, Bar Tartine and Nagatani pottery. Commissioned by Häagen-Dazs and premiered at the Los Angeles Film Festival, the roughly 25-minute film focuses on the time, care and persistence behind tools, food and pottery.
What is Morgan Spurlock’s artisan documentary?
Crafted is a short documentary directed by Morgan Spurlock. It was commissioned by Häagen-Dazs and premiered at the 2015 Los Angeles Film Festival. Fast Company described it as a 25-minute film about three artisan businesses; Häagen-Dazs’ announcement described five artisans. The accounts can be read together: the film profiles three businesses through individual makers, though the available descriptions do not provide a complete on-screen roster. Fast Company and Häagen-Dazs’ June 2015 announcement supply those respective descriptions.
Which artisans and businesses does it feature?
Bloodroot Blades: knife making
In Arnoldsville, Georgia, Bloodroot Blades makes knives. The documentary’s focus on the makers’ hands-on process connects toolmaking to the film’s broader interest in how useful objects are made. Forbes reported in June 2015 that a Bloodroot chef’s knife cost around $550 and that the makers had a substantial backlog then; those are historical details, not a current price or estimate of present wait times. Forbes’ 2015 coverage also attributes to maker David van Wyk the observation, “The ability to work with our hands is a gift.”
Bar Tartine: restaurant craft
San Francisco restaurant Bar Tartine is one of the businesses profiled. Its inclusion gives the film a food-making strand alongside its attention to tools and pottery. Contemporary coverage identifies the restaurant as a featured business, but does not establish a present-day menu or describe every process shown on screen. Eater’s 2015 report and Fast Company’s account name it among the film’s subjects.
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Nagatani: Japanese pottery
The film also visits Nagatani pottery makers in Japan, whose work includes clay cooking pots. This extends the documentary’s idea of craft beyond restaurant kitchens to objects used in cooking. The available contemporary descriptions connect the makers’ practice with craft traditions but do not identify a full list of makers or establish current product availability. Forbes and Fast Company identify the pottery segment.
What is the film about?
Crafted connects food, tools and pottery through the labor and attention involved in making them. Spurlock framed the project as a way to reconnect viewers with the things they use and eat, and with the time and passion behind them. Rather than treating the film as a survey of the artisan economy, it is more accurate to understand it as a set of portraits of selected makers and businesses.
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How the Häagen-Dazs commission shapes its context
Häagen-Dazs commissioned the film as brand-funded storytelling. Fast Company reported that the company approached Spurlock to make a movie about artisans; Spurlock said the brand allowed the filmmakers to make the movie they wanted to make. Both points matter: the film can be considered on its own terms as a documentary, while its commissioning relationship should be clear. It is not independent evidence about the artisan economy or a comprehensive account of craft businesses.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Where can you watch Crafted?
At launch in 2015, Häagen-Dazs announced that the film would be available on Amazon Prime Instant Video under an exclusive four-month arrangement after its festival debut; Eater also reported Amazon streaming at the time. That announcement establishes historical distribution, not present-day availability. Prime Video offers and streaming rights can differ by country and change over time, so check the listing for your region rather than assuming the film is currently included with a subscription. The original launch announcement and Eater’s report describe the initial release, not today’s catalog.
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