Emma Roberts said internet culture and the impulse to turn everything into a joke may have changed how audiences received Madame Web. That is her interpretation, not proof that memes or online commentary caused the film’s box-office performance.
What Emma Roberts said about Madame Web
In a July 2024 interview conducted around her Prime Video film Space Cadet, Roberts reflected on the reception of Madame Web. As reported by Teen Vogue, she said: “If it wasn’t for internet culture and everything being made into a joke, I think that the reception [to Madame Web] would’ve been different.” She added that people “make such a joke out of everything now.”
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Madame Web - Blu-ray + Digital | $15.99 | Buy on Amazon |
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Madame Web - 4K + Blu-ray + Digital | $28.80 | Buy on Amazon |
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Madame Web - 4K + Blu-ray + Digital | $22.66 | Buy on Amazon |
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Roberts also said she was “not intimidated by failure” or by negative opinions. She said she personally “really loved Madame Web,” praised its cast, and thought director S. J. Clarkson “did an amazing job.” Her wider point was that entertainment success is difficult to predict: “Things work; things don’t work.”
Did internet jokes cause the film to flop?
The available reporting does not establish that. Roberts offered an opinion about reception; it does not demonstrate that internet culture caused either the film’s reviews or its theatrical results. The film’s opening-period figures and critical indicators provide context, but they cannot identify a single cause.
#1 Best Overall
- Madame Web tells the standalone origin story of one of Marvel publishing's most enigmatic heroines. The suspense-driven thriller stars Dakota Johnson as Cassandra Webb, a paramedic in Manhattan who may have clairvoyant abilities. Forced to confront revelations about her past, she forges a relationship with three young women destined for powerful futures...if they can all survive a deadly present.
Madame Web is Sony’s 2024 standalone origin story about Cassandra Webb, a Manhattan paramedic who develops the ability to see the future. Dakota Johnson stars; Roberts plays Mary Parker. Sony’s official film page describes it as a superhero, action, and thriller film.
How Madame Web performed in theaters
The opening estimates and the later worldwide total measure different periods and markets. They should not be treated as competing figures.
Rank #2
- Madame Web tells the standalone origin story of one of Marvel publishing's most enigmatic heroines. The suspense-driven thriller stars Dakota Johnson as Cassandra Webb, a paramedic in Manhattan who may have clairvoyant abilities. Forced to confront revelations about her past, she forges a relationship with three young women destined for powerful futures...if they can all survive a deadly present.
| Measure | Reported figure | Context |
|---|---|---|
| Domestic opening weekend | $15.2 million | Sony estimate reported by the Associated Press on February 18, 2024. |
| Domestic six-day opening haul | $25.8 million | Sony estimate reported by the Associated Press in February 2024. |
| Opening-period audience grade | C+ CinemaScore | Reported by the Associated Press in February 2024. |
| Opening-period critics score | 13% “fresh” on Rotten Tomatoes | The Associated Press’s contemporaneous February 2024 figure, not a current score. |
| Domestic theatrical gross | $43.8 million | The Numbers figure reported by Forbes in 2024. |
| International theatrical gross | $56.4 million | The Numbers figure reported by Forbes in 2024. |
| Worldwide theatrical gross | $102.2 million | The Numbers figure reported by Forbes in 2024. |
| Production budget | $80 million | Reported by the Associated Press; Forbes noted the budget excluded prints and advertising. |
The opening figures and reception measures were reported by the Associated Press. The later gross figures were attributed to The Numbers in a Forbes report.
The worldwide gross is higher than the reported production budget, but that comparison does not reveal the studio’s final profit or loss. The budget figure excludes prints and advertising, and gross receipts alone do not account for distribution costs or other revenue.
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- Madame Web tells the standalone origin story of one of Marvel publishing's most enigmatic heroines. The suspense-driven thriller stars Dakota Johnson as Cassandra Webb, a paramedic in Manhattan who may have clairvoyant abilities. Forced to confront revelations about her past, she forges a relationship with three young women destined for powerful futures...if they can all survive a deadly present.
The film’s later streaming visibility
Forbes also reported that Netflix ranked Madame Web No. 2 on its global top 10 movies chart for the week of May 13–19, 2024, with 10.8 million views and 20.8 million viewing hours. Those are historical platform figures, not a current ranking or evidence about what caused its theatrical reception.
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Where to find the film
Sony’s official film page lists digital and physical release formats, including 4K Ultra HD, Blu-ray, and DVD.
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- Blu-ray Movies, Blu-ray TV Shows
Rank #4
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