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Disney+ and Hulu Price Increase: U.S. Monthly Plans Rise by Up to $3

Several U.S. Disney+ and Hulu plans rose on September 23, 2026. Compare old and new monthly prices, including unchanged bundles and the billing timing for existing subscribers.
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In the U.S., several Disney+ and Hulu monthly plans increased on September 23, 2026. The largest increase is $3 per month, on the ad-free Disney+/Hulu/ESPN Select bundle, now $32.99. Some plans did not change, including the ad-supported Disney+/Hulu bundle at $12.99. Existing subscribers should check their account notice for the billing date that applies to them.

How much did each Disney+ and Hulu plan increase?

The prices below are U.S. monthly rates reported on September 23, 2026. The comparison distinguishes standalone services from bundles and identifies the ad tier.

Plan Previous monthly price New monthly price Change
Disney+ with ads, standalone $11.99 $12.49 +$0.50
Hulu with ads, standalone $11.99 $12.49 +$0.50
Disney+ Premium, ad-free $18.99 $21.49 +$2.50
Hulu Premium, ad-free $18.99 $21.49 +$2.50
Disney+/Hulu bundle with ads $12.99 $12.99 No change
Disney+/Hulu Bundle Premium, ad-free $19.99 $21.99 +$2
Disney+/Hulu/ESPN Select bundle with ads $19.99 $21.99 +$2
Disney+/Hulu/ESPN Select Bundle Premium, ad-free $29.99 $32.99 +$3
Disney+/Hulu/ESPN Unlimited bundle with ads $35.99 $35.99 No change
Disney+/Hulu/ESPN Unlimited Bundle Premium, ad-free $44.99 $44.99 No change

CBS News’ September 23, 2026 plan breakdown lists these new rates and previous prices. The Los Angeles Times also reported the new standalone rates and Disney+/Hulu bundle prices.

Which plans went up the most—and which stayed the same?

Largest increase: ad-free Select bundle

The ad-free Disney+/Hulu/ESPN Select bundle rose by $3, from $29.99 to $32.99 per month, the largest increase among the plans in the September 23 report.

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Standalone services

Disney+ with ads and Hulu with ads each rose by $0.50, to $12.49 monthly. Their ad-free standalone tiers each rose by $2.50, to $21.49.

Unchanged bundles

The ad-supported Disney+/Hulu bundle remains $12.99 per month. Both Disney+/Hulu/ESPN Unlimited plans in the reported breakdown also remain at their previous prices: $35.99 with ads and $44.99 ad-free.

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When will existing subscribers pay the new price?

New subscribers were charged the new rates starting September 23, 2026. CBS News reported that existing subscribers would see the new rates on a later billing cycle. Disney’s U.S. help page says subscribers who signed up before August 20, 2026, would see a price change on or after October 21, 2026. The exact date can depend on an individual account’s billing cycle and enrollment circumstances, so check the billing notice or account details for the next charge.

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Does switching tiers or bundling save money?

The ad-supported Disney+/Hulu bundle is $12.99 monthly, compared with $12.49 for either ad-supported standalone service. The ad-free Disney+/Hulu bundle is $21.99, which is $0.50 more than either ad-free standalone plan at $21.49. Those totals alone do not make the plans interchangeable: the services and ad experiences differ. Compare what you watch and the tier you want before changing a subscription.

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Disney’s fiscal 2025 earnings materials describe U.S. Disney+ and Hulu as available on a standalone basis or in bundles that can include an ESPN direct-to-consumer plan; they do not establish the 2026 prices. The price snapshot here is for U.S. monthly plans as reported September 23, 2026. It does not establish prices in other countries, taxes, promotions, annual-plan costs, third-party billing terms, or the amount due on a particular account.

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Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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