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What Happened to PAWNIX Noise-Canceling Headphones From Shark Tank Season 13?

PAWNIX did not receive a Shark Tank investment, but the dog-headphone company was still selling its active-noise-canceling headset through its official store as of August 14, 2026. Here is the current price, product status, Shark Tank outcome, specifications, and evidence limits.
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Pawnix noise-canceling headphones for dogs did not get a Shark Tank deal: Kirsten Brand asked for $150,000 for 10% of PAWNIX in Season 13, and no Shark invested. PAWNIX was still operating as of August 14, 2026, with its official store listing headsets at $199.99, although stock varied by color.

PAWNIX’s post-show story is continued direct-to-consumer operation rather than a dramatic shutdown or Shark-backed expansion. The company says it still makes the headsets in Michigan, while its product claims and financial position require careful qualification.

Key takeaways

  • PAWNIX asked for $150,000 for 10% of the company on Shark Tank Season 13 and received no Shark investment.
  • PAWNIX’s official store was still live on August 14, 2026, listing its dog headset, replacement electronics, customer support, and checkout.
  • The listed price for the available grey, blue, and pink headsets was $199.99, while the replacement electronic module was listed at $125.00.
  • PAWNIX markets the headset for fireworks, thunderstorms, travel, airplanes, grooming, veterinary visits, concerts, and other loud environments.
  • PAWNIX says it continues to manufacture the product by hand in Michigan, although the research does not establish independently audited production or sales figures.

Did Pawnix get a deal on Shark Tank?

No. Kirsten Brand entered the Tank seeking $150,000 for 10% of PAWNIX, an implied valuation of $1.5 million, but she and her dog Emma left without a deal. PAWNIX later confirmed the outcome in its official post-Shark Tank update, stating, “did not end up securing a deal for PAWNIX.”

The same company update said, “As of July 2023, PAWNIX has not taken on any investors.” That statement establishes the company’s position at the time of the update; it does not prove that no financing or ownership change occurred after July 2023. No newer verified financial disclosure in the research provides a current valuation, investor roster, or confirmed outside investment.

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What was the PAWNIX Shark Tank pitch?

Kirsten Brand presented PAWNIX as an active-noise-canceling headset designed specifically for dogs. Emma, Brand’s dog, was identified as the inspiration for the product. The pitch centered on helping dogs cope with loud sounds while keeping the headset secured over the dog’s head and ears.

The Sharks reportedly questioned the product’s approximately $200 price and whether PAWNIX could reduce manufacturing costs by simplifying the design. Those objections help explain the commercial tension in the pitch, but they did not result in an investment. A March 10, 2024 SlashGear report on PAWNIX’s Shark Tank appearance attributed $106,000 in first-year sales to PAWNIX. The $106,000 figure is a historical, secondary-reported number—not current revenue or an audited financial statement.

Pitch detail Reported result
Founder Kirsten Brand
Product PAWNIX active-noise-canceling headphones for dogs
Dog featured Emma
Investment requested $150,000
Equity offered 10%
Implied valuation $1.5 million
Shark investment None reported

Is PAWNIX still in business?

Yes. As of August 14, 2026, PAWNIX appeared to remain an operating direct-to-consumer pet-product company. Its official online catalog was live, showed multiple headset options, listed prices and sizes, provided customer-support information, and offered checkout functionality. One color was marked sold out, so availability should be checked immediately before purchase.

The catalog listed the grey Greyfriars Bobby, blue Bamse, and pink Patsy Ann headsets at $199.99 each. The red Kelpie version was marked sold out, and a replacement electronic module was listed at $125.00. PAWNIX’s official product material also advertised a 60-day return policy and free size exchanges.

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PAWNIX item Listed status Listed price
Greyfriars Bobby headset Listed in the catalog $199.99
Bamse headset Listed in the catalog $199.99
Patsy Ann headset Listed in the catalog $199.99
Kelpie headset Marked sold out $199.99 listing price
Replacement electronic module Listed in the catalog $125.00

The safest conclusion is that PAWNIX survived the television appearance and continued selling its core product without a Shark investment. The available evidence does not support stronger claims about current annual sales, profitability, valuation, or company size.

How does the PAWNIX dog headset work?

PAWNIX combines electronic active noise cancellation, passive foam-based sound reduction, and a head-covering fit. According to the official PAWNIX product information, each ear uses two microphones and one speaker, and the noise-cancellation function can operate without pairing the headset to another device.

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PAWNIX claims approximately 30 decibels of noise reduction and a unit volume cap of 50 decibels. The manufacturer also lists Bluetooth 5.0, five sizes, and four colors. These are product and manufacturer claims, not findings from an independent veterinary effectiveness trial.

The related FCC-hosted PAWNIX.001 documentation records Bluetooth 5.0, claimed noise cancellation of plus or minus 30 dB, USB-C charging, a three-hour charging time, and two battery-use figures: 30 hours with noise cancellation only and 15 hours with Bluetooth plus noise cancellation.

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Specification PAWNIX-reported detail Important qualification
Noise reduction Approximately 30 dB; FCC documentation says ±30 dB Manufacturer or product-document specification
Volume cap 50 dB Claimed by PAWNIX
Wireless connection Bluetooth 5.0 Listed by PAWNIX and in PAWNIX.001 documentation
Battery life 30 hours with noise cancellation only; 15 hours with Bluetooth and noise cancellation PAWNIX.001 documentation
Charging USB-C; approximately three hours PAWNIX.001 documentation
Sizing Five sizes: Xtra Small, Smedium, Medium, Large, Xtra Large Correct fit remains the owner’s responsibility

What is PAWNIX designed to help with?

PAWNIX markets the headset for situations in which dogs may encounter loud or overwhelming sound, including fireworks, thunderstorms, airplanes, concerts, festivals, sporting events, travel, grooming, and veterinary visits. The intended outcome is reduced exposure to environmental noise and a calmer experience for some dogs.

That wording matters. The researched sources do not include an independent clinical trial showing that PAWNIX treats canine anxiety, prevents panic, or works for every dog. PAWNIX should therefore be described as noise-reduction equipment, not as a veterinary treatment. Dogs with severe noise phobia may still need advice from a veterinarian or qualified veterinary behavior professional.

Does PAWNIX make the headphones in Michigan?

PAWNIX says it continues to make the product in Michigan. In a June 17, 2025 company update, PAWNIX described cutting fabric by hand, inserting foam, loading electronics, and packing orders at the founder’s family home. The company wrote, “We’re doing the work right here in the basement of our founder Kirsten Brand’s family home.”

The statement is a company-reported manufacturing description, not an independently audited production figure or certification. It does, however, show that PAWNIX presented itself as continuing hands-on domestic production after the Shark Tank episode. The company’s Michigan manufacturing update is the source for that account.

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How much do Pawnix noise-canceling headphones for dogs cost?

Pawnix noise-canceling headphones for dogs were listed at $199.99 for the grey, blue, and pink headset versions in the official catalog accessed August 14, 2026. A replacement electronic module was listed at $125.00. Prices, colors, and stock can change, and the red headset was marked sold out in the catalog reviewed for this article.

The roughly $200 price was also a central issue during the Shark Tank discussion. PAWNIX is not simply competing with inexpensive passive ear coverings: the company positions its product as a specialized electronic headset with active noise cancellation, Bluetooth, a volume limit, and a secured head-and-neck fit. Whether those features justify the price depends on the dog’s needs, tolerance for wearing the device, and frequency of use.

How does PAWNIX compare with traditional dog hearing protection?

PAWNIX’s main distinction is its claimed electronic active noise cancellation. Traditional products such as Mutt Muffs belong to the passive hearing-protection category, so the comparison is not just a matter of choosing between two identical dog headphones.

Decision factor PAWNIX Traditional passive protection
Noise-control approach Active noise cancellation plus passive foam reduction Passive reduction only
Electronic features Bluetooth 5.0, microphones, speaker, and volume cap claimed by PAWNIX Not assumed; depends on the individual product
Listed PAWNIX price $199.99 for listed headset colors Varies by product; no current alternative price is established in the research
Fit options Five listed sizes and free size exchanges advertised by PAWNIX Depends on the alternative product
Evidence standard Manufacturer claims and PAWNIX.001 product documentation Must be assessed product by product

PAWNIX’s own Shark Tank update names Mutt Muffs as a USA-based alternative in the broader dog-hearing-protection category. Current stock, pricing, effectiveness, and any partner program for Mutt Muffs were not verified in the research, so readers should not treat the comparison as a current buying recommendation.

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Where can you buy PAWNIX headphones?

The verified sales channel in the research is PAWNIX’s official online store, whose catalog was active on August 14, 2026. The catalog included the headset, replacement electronic module, sizes, colors, support information, and checkout. The research did not verify a live Amazon listing for the exact PAWNIX headset.

Do not assume that a product-search result, marketplace listing, or third-party seller is authorized merely because it uses the PAWNIX name. Check the current official catalog, stock status, return policy, size-exchange terms, and warranty or support information before ordering.

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What happened to PAWNIX after Shark Tank?

PAWNIX reported increased attention, website visits, emails, and sales after the episode, but its July 2023 update did not provide audited post-show revenue. The company’s later updates indicate continued product sales and hands-on manufacturing rather than a shutdown.

The post-show story is therefore more measured than the usual “Shark Tank success” or “Shark Tank failure” label. PAWNIX did not obtain the requested investment, but the company remained active, maintained a premium-priced direct-to-consumer product, and continued presenting the headset as a niche solution for dogs exposed to loud noise.

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Frequently Asked Questions

Did PAWNIX get a deal on Shark Tank?

No. PAWNIX asked for $150,000 for 10% of the company on Shark Tank Season 13 and left without a Shark investment. PAWNIX later confirmed that it had not secured a deal.

Is PAWNIX still in business?

Yes. PAWNIX’s official store was live as of August 14, 2026, with its dog headset, replacement electronic module, support information, and checkout. The catalog marked some headset colors available and the red version sold out.

How much do PAWNIX dog headphones cost?

The official catalog listed the grey, blue, and pink PAWNIX headsets at $199.99 each as of August 14, 2026. The replacement electronic module was listed at $125.00.

Do PAWNIX headphones treat dog anxiety?

PAWNIX claims approximately 30 decibels of noise reduction and markets the headset for loud settings such as fireworks and thunderstorms. The researched sources do not include an independent clinical trial proving that PAWNIX treats canine anxiety or works for every dog.

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The Bottom Line

Bottom line: PAWNIX did not get a Shark Tank deal, but the company did not disappear. Its official store was still operating on August 14, 2026, listing the main dog headset at $199.99 and a replacement electronic module at $125.00. PAWNIX’s noise-reduction and calming benefits remain manufacturer claims rather than independently established clinical results.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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