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John Krasinski’s ‘IF’ Opened at No. 1 in North America

John Krasinski’s IF led the North American box office in May 2024, with a studio-estimated $35 million opening and a later-listed domestic debut of $33,715,801.
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Yes. John Krasinski’s IF led the North American box office for the May 17–19, 2024 weekend. The Associated Press reported a studio-estimated opening of about $35 million; Box Office Mojo later listed the domestic opening at $33,715,801. Those figures reflect different reporting stages, not the film’s lifetime gross.

What did IF earn on opening weekend?

In its May 19, 2024 report, the Associated Press said IF claimed the North American top spot with an estimated $35 million opening. The studio estimate covered the weekend of May 17–19. Box Office Mojo’s later title record lists a domestic opening of $33,715,801. The AP figure was an early estimate; the database figure is a later recorded amount. AP’s opening-weekend report and Box Office Mojo’s title record therefore use figures that should not be treated as competing measurements from the same reporting moment.

The No. 1 ranking applies to North America for that weekend. It does not mean IF topped the box office in every country, nor is it a current chart position.

Opening weekend was only part of the film’s box-office run

Box Office Mojo lists cumulative grosses of $111,375,918 domestically and $79,159,790 internationally, for a worldwide total of $190,535,708. These are later lifetime totals in the database, not opening-weekend results. Keeping the opening and cumulative figures separate also avoids confusing North American grosses with international or worldwide totals. Box Office Mojo

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The AP also estimated that the film made about $20 million in 56 international markets during its opening weekend, bringing the estimated worldwide opening to about $55 million. These were May 2024 estimates, distinct from the later cumulative worldwide total. Associated Press

How did the opening compare with expectations?

TheWrap reported that IF had been projected to open around $40 million. It compared the studio-estimated $35 million North American debut with the $29.6 million opening for Elemental and $37.5 million for Hop. These are trade-reported opening figures, not inflation-adjusted comparisons. TheWrap’s opening-weekend coverage

The AP reported a production cost of $110 million. That is a reported production figure, not a break-even threshold: it does not include marketing and distribution expenses, and gross ticket sales do not equal the amount a studio receives. The opening rank and gross figures alone do not establish whether the film was profitable. Associated Press

What is IF about?

Paramount describes IF as a family comedy-drama about a girl who discovers she can see imaginary friends left behind as children grow up. She sets out to reconnect them with their children before they disappear. Krasinski wrote and directed the film and also co-starred; the cast includes Cailey Fleming, Ryan Reynolds, Phoebe Waller-Bridge, and Steve Carell. Paramount Pictures

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Rank #3

Paramount lists the film’s release date as May 16, 2024, while Box Office Mojo records May 17 as its domestic release date. The latter is the North American date used for the opening-weekend chart. Paramount lists a runtime of 103 minutes; Box Office Mojo lists 1 hour 44 minutes, so the published records differ by one minute. Paramount Pictures · Box Office Mojo

What the 2024 reception reports do—and do not—show

In the AP report, Paramount’s head of domestic distribution Chris Aronson said, “Families came out in force and they loved the film.” That is a studio executive’s characterization of audience response, not an independent attendance measure. The same report said the film received an A CinemaScore and that its Rotten Tomatoes critics’ score was 49% at the time of publication; both are dated indicators, separate from its No. 1 box-office ranking. Associated Press

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Where can viewers stream IF?

Paramount announced that IF would begin streaming on Paramount+ on July 9, 2024, in the United States and Canada. That announcement is historical: it does not establish current catalog availability or availability in other countries. Paramount+ announcement

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