How a Luxury Perfume Is Brought to the Market

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Do you know what is the difference between regular perfume and luxury perfume? Well, for starters, the price for a luxury perfume is much higher.

But there is a reason why the price is higher. Do you know what it takes to bring a luxury perfume to the market? Companies have to carefully select premium ingredients and mix them together in a perfect combination.

But the process doesn’t stop there. In this documentary, International Cosmetics & Perfumes CEO Emmanuel Saujet discusses the complex process of bringing a luxury perfume to market.

He also discusses the myriad elements that go into creating a single scent. After watching it, you might have a higher appreciation for luxury perfumes.

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