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1Clear out junk files and repair common Windows errors2Scan for outdated or missing drivers - takes under a minute3Repair Windows errors before they cause bigger problemsSKIMS promoted its Swim collection in Times Square on March 4, 2025, with a reported 60-foot-long balloon depicting co-founder Kim Kardashian. Coverage described the display as a deliberate spectacle; reactions included criticism, but the available comments do not establish that “creepy” or “trashy” was a widespread public verdict.
What the SKIMS Times Square display showed
Reuters’ dated photo record places the installation in Times Square on March 4, 2025, as a promotion for SKIMS Swim. Campaign coverage described a balloon of Kardashian wearing a tide-blue triangle swim top and cheeky tanga bottoms, raised on a four-foot platform wrapped in the brand’s logo. The dimensions and outfit details are reported campaign descriptions, not independent measurements of the installation. Reuters Connect; USA TODAY via Yahoo Entertainment.
Why the campaign used a giant balloon
The installation made a new swimwear collection visible in one of New York’s busiest public spaces, turning a fashion promotion into a large-scale visual event. Its scale and location were part of the spectacle; the cited coverage does not establish how much attention it generated, whether it changed sales, or how many people saw it.
How Kardashian reacted
USA TODAY, republished by Yahoo Entertainment, reported Kardashian’s Instagram Story reaction: “OMG… I cannot believe there is a 60 foot float of me in SKIMS Swim in the middle of Times Square.” This is a reported reaction from that Story, not a current statement. Yahoo Entertainment.
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Why some viewers called it “creepy”
MediaPost described the response as mixed and relayed criticism that the display was weird and presented an unrealistic representation of women’s bodies. In a Reddit discussion, commenters used terms including “creepy” and wrote, “This is beyond weird.” Those comments show that criticism appeared online; they are anecdotes, not a poll or evidence of how New Yorkers or viewers generally felt. MediaPost; Reddit discussion.
What the reaction does—and does not—show
The reporting supports a straightforward account: SKIMS staged a conspicuous Swim promotion, and some coverage and online commenters criticized its appearance and body imagery. It does not establish that the display was broadly condemned, nor does it provide a measured audience response, sales impact, or campaign-performance figure. The headline terms “creepy” and “trashy” should therefore be read as framing, not as a verified consensus.
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