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Why Brownlow fashion is part of the night
The Brownlow Medal has been awarded since 1924 to the AFL competition’s fairest and best player. The AFL calls the count a social highlight and notes its tradition of high fashion and dramatic vote-counts (AFL Brownlow Medal history). In its 2026 gallery, the league described fashion as the focus before voting begins (AFL 2026 red-carpet gallery).
ABC’s 2024 coverage also included Brownlow functions in Sydney, Melbourne and Brisbane, not just the central ceremony. Its observation that players’ partners often “steal the show” is the publication’s framing, rather than a measured audience finding (ABC 2024 fashion coverage).
Ten memorable Brownlow red-carpet dresses
These looks are drawn from published gallery captions. The selection spans three years and a range of colours, silhouettes and embellishments; it is not an official best-dressed list.
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Neila, 2026: silver with a black waist tie
Pictured with Marcus Bontempelli, Neila wore a silver long-sleeved gown with a low black waist tie. The contrast between the metallic dress and dark detail gives the look a clear, graphic focal point.
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Natalie Young, 2026: sparkling red
With James Hird, Natalie Young wore a sparkling red dress. Its colour and shine make it one of the most vivid looks in the 2026 gallery.
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Jess Butler, 2026: structured silver strapless
Jess Butler, pictured with Max Holmes, chose a structured silver strapless dress. Its shape contrasts with the softer, long-sleeved silver gown worn by Neila.
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Arlette Amor, 2026: flowing white with a train
With Nick Daicos, Arlette Amor wore a flowing white dress with a long train. The train adds movement and a formal sweep to the look.
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Abbey Holmes, 2026: an off-shoulder fitted dress
Abbey Holmes appeared with Matthew Richardson in an off-shoulder fitted dress. The published caption establishes its cut, but not its colour, so the look is best described by its neckline and fit (ABC 2026 fashion gallery).
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Kim Ravaillion, 2024: lace and feathers
Pictured with Adam Treloar, Kim Ravaillion wore a lacy, feathery look. The combination of textures sets it apart from the sleek, sparkling gowns also featured in the 2024 coverage.
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Rachael Glaskin, 2024: black sparkle
With Matt de Boer, Rachael Glaskin wore a sleek black sparkly gown. Its dark colour and shine offer a more restrained alternative to the brighter red and pink dresses in the wider selection.
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Julia Edwards, 2023: red with a seashell-like bag
Julia Edwards, pictured with Bailey Banfield, wore red and carried a handbag ABC described as seashell-like. The accessory gives the look a distinctive detail beyond its strong colour.
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Abbey Holmes, 2023: highlighter pink
Abbey Holmes chose highlighter pink for her 2023 look. The vivid shade makes it one of the most immediate colour statements in the galleries.
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Alice Hughes, 2023: bright pink
Alice Hughes, with Chad Warner, wore a bright pink gown. Its vivid colour places it in conversation with Holmes’s highlighter-pink look, while the gallery caption identifies it as a gown (ABC 2023 fashion gallery).
What these looks show about Brownlow style
- Colour carries the first impression: the selection ranges across red, bright pink, silver, black and white.
- Silhouette changes the effect: long sleeves and strapless structure, fitted and flowing shapes, and a train offer distinct approaches to evening dressing.
- Details distinguish a look: sparkle, lace, feathers, a low waist tie and a statement handbag each add a different point of interest.
- The event coverage extends beyond one room: ABC’s 2024 article included functions in multiple Australian cities, so “Brownlow fashion” can refer to more than the main Melbourne ceremony.
How to read a “best Brownlow dresses” list
“Amazing” is a matter of taste. The AFL and ABC galleries document outfits, but neither establishes a definitive ten-best ranking. These choices are a visual retrospective based on the reported colours, shapes and details, not a claim about designers, prices or what was most popular with viewers.
Quick Recap
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
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