Wicked: For Good collaborations span far beyond toys: the officially documented range includes Mattel dolls and playsets, Care Bears plush, books, kitchen and home collections, fashion, beauty, drinkware and accessories. The roundup below separates products from broader promotional campaigns and distinguishes announced details from current availability, which can change.
What Wicked: For Good collaborations are available?
Universal’s announcements and NBCUniversal’s product roundups document collaborations across several categories. The examples below are products or collections identified by official sources—not a guarantee that a particular item is in stock today.
What Wicked movie dolls and plush are there?
Mattel dolls, sets and playsets
Universal’s July 17, 2025 merchandise announcement describes Deluxe Elphaba and Glinda fashion dolls, a Wizard fashion doll, a Dorothy doll, small-doll sets, an Emerald City playset and an Oz story set. NBCUniversal’s later gift guide names Walmart, Target and Mattel Shop as outlets for the deluxe Elphaba and Glinda dolls; those retailer names do not confirm present inventory.
The Deluxe Elphaba doll is described with a movie-inspired gown, cape, broom, hat, Grimmerie and boots. The Deluxe Glinda doll has a multi-layer gown, wand, tiara and heels. The announcement describes the small dolls as about 2.75 inches and the Oz story set dolls as about 3 inches. These are published product descriptions, not independent measurements. NBCUniversal’s merchandise announcement has the product details.
#1 Best Overall
- Limited Edition: Bring home the magic of the Wicked movie with this special Care Bears x Wicked crossover 2-pack—available for a limited time only.
- Iconic Character Designs: Love-a-Lot Bear shines as Glinda with her sparkling crown and dress, while Good Luck Bear transforms into Elphaba with her signature cape and hat.
- High-Quality Plush: Made with soft fabric and shimmering silver fleck accents, these premium 14” plush bears are ready to shine in any spotlight.
- Perfect for Fans & Collectors: A must-have for Care Bears lovers, Wicked fans, and anyone who treasures unique crossover collectibles.
- Gift-Ready Packaging: Arrives in a beautifully designed display box, making it the perfect holiday, birthday, or movie-night gift.
Care Bears Wicked plush
Care Bears and Basic Fun! announced five character crossovers with Universal Products & Experiences: Love-A-Lot Bear as Glinda, Good Luck Bear as Elphaba, Grumpy Bear as the Tin Man, Funshine Bear as the Scarecrow and Tenderheart Bear as the Lion.
The July 16, 2025 announcement listed a 14-inch Glinda-and-Elphaba two-pack at an announced MSRP of $29.99, and individual 9-inch plush at an announced MSRP of $12.99 each. It said the collection was planned for Amazon.com and other North American retailers in fall 2025. Those are announcement-era specifications, prices and plans, not current prices or evidence of current stock. See the Care Bears collection announcement.
Rank #2
- Glinda & Elphaba 2 Pack Squishmallows!
- 5 Inches in Size! Perfect Size for any collection!
- Take them With You Anywhere!
Wicked at Home: kitchen, décor, fashion and accessories
NBCUniversal’s Wicked at Home roundup identifies collaborations in home, kitchen, lifestyle and fashion. It names these brands and product categories:
- Le Creuset: custom-embossed cast-iron Dutch ovens.
- Williams Sonoma: tea towels, mugs, cookie stamps, bakeware, cookware and themed sweets.
- Pottery Barn and Pottery Barn Teen: collections inspired by the film’s costumes, sets and Shiz dorm rooms.
- Voluspa, r.e.m. beauty and Blissy: fragrance, beauty products and silk items, respectively.
- LoveShackFancy, Stanley 1913 and American Girl: fashion, drinkware and a doll collaboration.
- Foster Grant, Lug and Loungefly: sunglasses, bags, mini backpacks, wallets and crossbody bags.
The roundup establishes the named partnerships and examples, but not whether any item remains available. Check the relevant brand or retailer listing for current stock, edition and price. NBCUniversal’s Wicked at Home roundup is the source for these collaborations.
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- Includes: Universal Wicked Elphaba plush doll.
- Popular Pal: Celebrate the epic story of an unlikely friendship with the Universal Wicked Small Plush Elphaba Doll.
- Great in Green: The enchanting Elphaba plushie is sculpted from multi-textured fabrics. She features a stylized green face with embroidered and appliqued details.
- Iconic Outfit: Wearing a shimmery purple dress, black cape, and iconic cone-shaped hat, Elphaba looks great on a collector’s shelf, but is even more fun in the arms of a special fan.
- Inspire Imaginative Play: Sized approximately 14 inches, these plushies will help little ones recreate scenes from the stories of Wicked, or invent entirely new Emerald City adventures in Oz.
Books and home-video editions
The Official Visual Companion
NBCUniversal’s December 17, 2025 holiday guide lists Wicked: The Official Visual Companion, an illustrated keepsake with more than 300 full-color images, letters from Cynthia Erivo and Ariana Grande, and a reversible poster. The guide identified it as a Target exclusive at that time; retailer exclusivity and stock can change. Details appear in NBCUniversal’s holiday gift guide.
Digital, 4K UHD, Blu-ray and DVD
Universal Pictures Home Entertainment announced on December 25, 2025 that digital purchase or rental would begin December 30, 2025, followed by 4K UHD, Blu-ray and DVD availability starting January 20, 2026. The announcement described a sing-along version and more than one hour of bonus content, including deleted scenes and a making-of feature running more than 50 minutes. Since those release dates have passed, verify the specific format and included extras on the current listing before buying. See Universal Pictures Home Entertainment’s release announcement.
Rank #4
- Includes: Universal Wicked Glinda plush doll.
- Popular Pal: Celebrate the epic story of an unlikely friendship with the Universal Wicked Small Plush Glinda Doll.
- Perfectly Pink: The glamorous Glinda plushie is sculpted from multi-textured fabrics. She features a stylized face with embroidered and appliqued details.
- Iconic Outfit: Wearing a pink gown, satin slippers, and sparkly tiara, Glinda looks enchanting on a collector’s shelf, but is even more fun in the arms of a special fan.
- Inspire Imaginative Play: Sized 14 inches tall, this sweet Glinda plushie will help little ones recreate scenes from the stories of Wicked, or invent entirely new Emerald City and Oz adventures.
Campaign partnerships are not all product collections
Some collaborations were promotional activations rather than standalone licensed-product ranges. NBCUniversal’s campaign overview describes an Amazon ecosystem activation with Prime member early screenings, an “Oz on Amazon” store, a branded Alexa theme, Amazon Music content and a Twitch charity stream-a-thon. It also names a Dunkin’ co-branded campaign and Google/Android and Pixel activations.
The same overview notes Cambridge Satchel Company satchels appearing in the film and being sold through its UK, Ireland and global online presence. That makes the satchels a product tie-in, while the other examples above primarily describe campaign activity. Read NBCUniversal’s collaboration overview for the campaign context.
Best Value
- A Wicked Collaboration: The Care Bears have teamed up with Universal to bring you a unique crossover sure to be the highlight of your collection.
- Magical Look: Check out Good Luck Bear as Elphaba from the Wicked movie theatrical - featured in the iconic cape and hat.
- Unique Belly Badge: This bestie's belly badge features Elphaba's iconic hat to highlight the unique collaboration.
- 9" Plushy: Standing at about 9 inches tall, this cute plushy is the perfect companion for great on-the-go magical fun!
- Collect Them All: Check out Love-a-Lot Bear as Glinda, Grumpy Bear as the Wicked Tin Man, Funshine Bear as the Scarecrow, and Tenderheart Bear as the Lion - with unique looks that Wicked fans will want to add to their collection!
How to choose a Wicked: For Good collaboration
| What you want | Documented options | What to check |
|---|---|---|
| Play or character display | Mattel fashion dolls, small-doll sets, Emerald City playset and Oz story set; Care Bears character plush. | Exact character, included accessories, set contents, seller and current stock. |
| Home, kitchen or drinkware | Le Creuset, Williams Sonoma, Pottery Barn, Pottery Barn Teen and Stanley 1913 collaborations. | Specific item and design, current catalog listing, size and price. |
| Wearable or personal accessories | LoveShackFancy, r.e.m. beauty, Blissy, Foster Grant, Lug, Loungefly and Cambridge Satchel Company tie-ins. | Whether the item is a current product, a campaign appearance or a past collection. |
| Read or watch | The Official Visual Companion; digital, 4K UHD, Blu-ray and DVD editions of the film. | Edition, retailer, included extras, stock and price. |
For any listing, treat official announcements as evidence that a collaboration was documented—not as a live inventory feed. Shop Universal’s official Wicked merchandise collection is one place to check, but its catalog may not include every partner’s products.
Quick Recap
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
