The Story of Content: Rise of the New Marketing

  • Published 1 year ago
  • 7

What is content? And how it is important to our lives? Living in the era of advanced technology, we are definitely aware how technology changed everything.

Marketing, media, and advertising have had to adapt in the past several years to the new trends. And that is where content marketing is coming from.

Content marketing is basically a way marketing companies communicate with their consumers. A lot of media companies are still having troubles grasping the term “Content marketing”.

Consumers, on the other hand, have no idea they are basically part of the content marketing. But that is the beauty of the content marketing. You are getting what you want, without you knowing the marketer is targeting you.

The documentary Content Marketing: The Rise of New Marketing looks at companies like Red Bull, Kraft, and Marriott, and how they changed their marketing ways to adapt to the new reality. In addition, you will hear from some of the leading marketing influencers on what is needed to survive in this new world of marketing.

From Around the Web

Related Videos

Economics
silver mining
youtube icon
55:50

When you think about precious metals, gold is usually on top of the list. Which is why silver is often underrated. It is not easy being the second option in anything in life....

  • 296
  • 3 weeks ago
  • 8(1)
Economics
money and power
youtube icon
01:31:12

Can you be happy if you do not have money and power? Or let’s put it otherwise, how much money you need in order to be happy? How much is enough? Will you be happy if you h...

  • 508
  • 1 month ago
  • 6.3(4)
Economics
reid hoffman linkedin
youtube icon
59:19

In the past several years, Linkedin has become the main source for finding jobs. When it was introduced, the social network was imagined as “business side of Facebook”. ...

  • 602
  • 4 months ago
  • Not Rated

This short documentary shows you how hard it is to create a documentary regarding fair trade. It is a subject that is popular, but also very limited in terms what is out ther...

  • 583
  • 5 months ago
  • Not Rated
Avatar

3,848 Videos / 8,160,761 Views
Tags

Related Articles
The country made a couple of changes. Here is a quick breakdown of how Australia managed to turn things around using a c...
  • 175
  • 2 weeks ago
Nellie laid the groundwork of investigative journalism when worked undercover as a patient in a mental institution
  • 967
  • 7 months ago
The G20 is an acronym that stands for a group of 20. The G20 is a group of 19 countries plus the European Union, trying ...
  • 801
  • 8 months ago
Right up until 9:14 PM on November 22, 1987, what appeared on Chicago’s television sets was normal: entertainment, new...
  • 1,676
  • 11 months ago